Big Wreck to headline 2025 version of Cowapolooza

Lee Griffi, Local Journalism Initiative Reporter

Multi-platinum, Juno-nominated rock powerhouse Big Wreck will take the stage in Southside Park as Woodstock’s favourite summer festival returns on Aug. 8 and 9.

Fronted by Toronto singer, songwriter and guitarist Ian Thorney, the band is known for their hit singles That Song, Blown Wide Open, The Oaf and Albatross.

“It was very well-received on social media and we’ve had great feedback, which is exciting,” said Kristen Brodhagen, Manager of Special Events for the city. “With their unique brand of heavy-hitting live rock, Big Wreck will close out two exhilarating days of music and family-friendly entertainment! We’re so excited to welcome attendees from Woodstock and beyond for another spectacular event as Cowapolooza marks its 22nd year,” she added.

The free festival starts on Friday, Aug. 8 at 6 p.m. with country music performances from Coty Robinson, Ryan Langdon and Outlaw State of Mind, a Chris Stapleton tribute band.

Once last year’s event was over, the planning started immediately for this year’s version.

“A lot of thought and research goes into selecting the headliner,” added Brodhagen. “Like you said, I think this year will be an incredible concert. We are really looking forward to it.”

Post-pandemic, the event has turned to a different genre of music, something she added was intentional.

“Sam Roberts band, Sloan, The Trews and now Big Wreck are in a different era than we used to have. We used to have headliners like April Wine, Trooper and Colin James. Maybe that shift after COVID kept the excitement going.” 

She added keeping the event free means there are no barriers for anyone to attend and people travel from far distances to come to the city and enjoy two days of family fun.

“We welcome all demographics and it is a large focus of the event’s marketing. We encourage families to attend all weekend, but specifically during Cowapolooza Kids. It’s great to see the variety of ages that come through the park throughout the two days.”

The fun continues on Saturday, Aug. 9, with Cowapolooza Kids from 2 p.m. to 6 p.m., featuring action-packed pro wrestling matches, inflatables, outdoor games, a photobooth and more.

Big Wreck will be joined by Harm and Ease and The Joel Dupuis Band for the finale on Saturday evening from 6 p.m. to 10 p.m.

Throughout the weekend, festival goers can shop from marketplace vendors, grab a bite to eat from on-site food trucks, or enjoy a drink in the beverage garden with a view of the main stage.

“This year we’re also proud to be creating a more sustainable event. We’re looking for volunteers to join our new Green Team to help guests sort recyclables and garbage at our waste stations,” added Brodhagen.

“We’re also encouraging attendees to bring their own reusable water bottles and reusable bags for shopping, as well as take eco-friendly transportation to the park with a free shuttle bus and on-site bike valet.”

This event wouldn’t be possible without our sponsors, including Toyota Motor Manufacturing Canada Inc., Zehrs Woodstock and more. 

You can find the full event schedule and apply to volunteer at www.cowapolooza.ca. Follow the City of Woodstock on Facebook, X and Instagram for the latest updates.