Quadro Communications doubles down on hospice care with February matching donor campaign

The Rotary Hospice Stratford Perth lit up with winter lights.

By Galen Simmons

A local telecommunications provider is turning the month of February into a powerful show of community support, pledging to match donations to Rotary Hospice of Stratford Perth dollar for dollar up to $25,000.

St. Marys-based Quadro Communications Co-operative Inc. is partnering with Rotary Hospice on its February Monthly Giving Challenge, matching all new monthly donations and any increases to existing monthly gifts made between Feb. 1 and Feb. 28. The initiative encourages residents across Stratford, St. Marys and Perth County to make a lasting impact by supporting compassionate end-of-life care while doubling the value of their contribution.

“At Quadro Communications, we believe strong communities are built on care, compassion and connection,” said Chris Ladouceur, general manager of Quadro Communications, in a press release announcing the campaign. “Rotary Hospice provides an essential service to individuals and families during incredibly challenging times, and we’re proud to support their work.”

For Quadro, the partnership is deeply rooted in community connection. Stephannie Metcalfe, marketing administration specialist with the cooperative, said the hospice’s impact is felt far beyond its walls.

“It’s just a very important thing for the community,” Metcalfe said. “We have lots of customers who have gone through the hospice, and there are so many beautiful stories that come out of it. It’s a really meaningful collaboration for us.”

Metcalfe said giving back has always been central to Quadro’s identity as a business.

“The community has been so good to us and our business,” she said. “We want to make sure we’re sharing that success and giving back wherever we can.”

Rotary Hospice provides 24-hour palliative care, 365 days a year, in a home-like setting at no cost to residents or their families. While Ministry of Health funding covers roughly half of its operating costs, the hospice relies on community support to raise more than $1 million annually to continue its services.

“Monthly donors are essential to the long-term sustainability of Rotary Hospice,” said executive director Louise Lepp. “With Quadro’s matching support, even small monthly gifts can make a lasting difference.”

Throughout February, Quadro will also help promote the campaign through its retail locations, sharing information and encouraging customers to consider becoming monthly donors.

“We’d love to see at least one new donation every day throughout February,” Metcalfe said. “It’s such a beautiful program, and this is a simple way for people to show their support.”

“We currently have 72 generous monthly donors and are hoping to get one new one for each day in February, rounding us out to 100 monthly donors,” added Rotary Hospice communications and marketing coordinator Pippa Elliott.

Community members interested in participating can start or increase a monthly donation at www.rotaryhospice.ca/monthly-giving. With Quadro’s match, every act of generosity this February goes twice as far, helping ensure hospice care remains available for those who need it most.