Local entrepreneur helps small businesses grow online with practical and grounded support

St. Marys entrepreneur Maggie Whitcroft.

By Alex Hunt

Maggie Whitcroft is combining over a decade of experience in energy healing and business support to help local entrepreneurs grow their online presence with confidence and clarity.

Whitcroft specializes in helping entrepreneurs navigate marketing and social media concepts. She developed a deep understanding of people after prioritizing her self-healing and blending it with helping businesses grow their online presence.

“I don’t want them to feel overwhelmed, and I want to help them feel confident when they’re online,” said Whitcroft. “I’m not trying to turn anyone into an influencer; I want to help people show up in a way that fits who they are.”

With a decade of experience, Whitcroft has accumulated positive feedback from her clients. She enjoys seeing people grow with their business and become more confident in their own skills.

“A lot of the time, business owners get hung up on what they want to show, rather than what their target audience wants to see,” said Whitcroft. “I help them look at things from the consumer’s perspective.”

Whitcroft said one of the main challenges that business owners struggle with is they don’t know what content they want to create. She explained it can be easy for owners to feel overwhelmed with technology and its rapid evolution.

“There’s a challenge in knowing what to post, when to post it and how to create content that works with the algorithm,” said Whitcroft. “Many business owners also struggle with the fear of putting themselves out there.

“AI has been a big change over the past two years, and small businesses need guidance on how to use it ethically and authentically. The algorithm is always changing, so I have to stay on top of what kind of content works right now.”

Whitcroft emphasized that she wants to approach her clients with intentional and grounded guidance. She hopes to help as many people as she can, whether through self-healing or business growth.

Anyone interested in Whitcroft’s services can find more information at www.healingenergylight.com or by calling or texting 519-301-6771.

“I hope to keep growing this business and helping people succeed in reaching their goals; that’s all I can ask for. I have no plans to take it to a grand scale. I’m happy focusing on helping people in St. Marys and the surrounding area.”